Behavior of the Week: Communicate Effectively

It can take a lifetime to learn the basics of effective communication, much less master it. That is why whole books have been dedicated to effective communication, and many of these focus on how leaders communicate.

A leader expresses information (for example, ideas or facts) to individuals or groups effectively. The messages can be complex or simple, depending on the subject, the audience, and the purpose of the communications. Therefore, it is important for effective leaders to always be aware of the topic (ex. technical, sensitive, controversial.)

Another important aspect of effective communication that leaders must be aware of is the venue. The style and content may be surprisingly different depending on if it is written or spoken.

Writing is important, but speaking to groups can be even more important. Successful leaders make clear and convincing oral presentations. Not only that, they tune in to the audience, listening to others, noticing nonverbal cues, and responds appropriately. These fundamental skills are the stock and trade of effective leaders.

Keenan Orfalea